True Religion taps London-based soldier artist for imaginative camouflage capsule

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Iconic American clothing brand True Religion has tapped London-based artist and skater Soldier for an exclusive capsule collection that reimagines traditional camo silhouettes.

The range takes a modern take on the iconic 90s and 2000s hip-hop uniform across denim jackets, hoodies, t-shirts, cargo pants and hats. Highlight pieces include a matching blue and brown denim jacket and pants featuring True Religion’s signature pocket constructions, a dual iconography “World Tour” t-shirt, and a classic green-brown and black camo trucker hat.

“While camouflage prints are part of True Religion‘s DNA, today’s headlines made us look at them differently. When we learned about Soldier’s story and how he uses camouflage as a message of peace , we knew this was the right partnership for us,” said Zihaad Wells, SVP, Creative Director of True Religion, in a statement. “We are proud to partner with a young, up-and-coming designer who is also passionate about design. idea of ​​giving back to those in need.”

Soldier, born to Leonard Iheagwam, creates works inspired by his upbringing. He took a particular interest in camouflage cargo while growing up in Lagos, Nigeria, where he was inspired by the international hip-hop scene. Notably, the look was not appreciated in Nigeria, where the military stopped the artist in the street and demanded that he strip naked on the spot; however, it laid the foundation for his artistic presence today.

“The purpose of my paintings is to serve not only as a hiding place with its symbolism but also as a means of revealing an entire culture and creating new meaning,” Soldier said. “Take the normal military theme that represents violence and create a more beautiful meaning. Partnering with True Religion, a brand whose identity in the hip-hop scene is unparalleled, was a big step in my career and a way to give back to a community I grew up in.

The collection is now available for sale on the True Religion website. Prices range from US$69 to US$259.

Elsewhere in fashion, Warby Parker taps Toro y Moi as the brand’s newest collaborator.

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