15 Best Fashion Influencers – Small Business Trends


Fashion influencers have become a staple of the social media marketing channel. Almost everyone has established a presence in the virtual lives of users. Customers flock to social media and fashion influencers, whether it’s about discovering a new product or a new fashion brand.

What is a fashion influencer?

If you’re on social media, it’s good to know what an influencer as a whole is. Likewise, a fashion influencer is an icon or personality who is primarily focused and focused on fashion. They have the caliber to influence the buying behavior of individuals with their recommendations. Fashion influencers usually have a large following on social media. Brands vouch for fashion shows, parties, travel and wear their clothes on social networks.

Why your brand should consider partnering with a fashion influencer

The highly visual fields of fashion and beauty have undergone an unprecedented wave of change in the digital age. We used to get our fashion news from glossy fashion magazines that let us know which models and colors were hot and which weren’t, how to dress for the season and if flared pants were. a “to do” or a “not to do”. Now that time is over. Influencer marketing is a hit on social media. YouTube and Instagram, and companies are reaping the big bucks this time around. You can discover new fashion icons by swiping your phone. You can master fancy trends and techniques just by tapping your finger on an appropriate video or image. Some of the advantages are

  • It is easy to create campaigns and grow your brand with the help of fashion influencers.
  • This is the best way to reach your target audience directly.
  • As you already know about the style and personality of the fashion influencer. Confidence will always be there.

Many popular companies work with fashion influencers to promote their brand. With Instagram’s new sponsored ad offers, many companies are using top social media influencers to sell on the platform. Marketing using social media influencers allows businesses to reach different audiences on Instagram and generate engagement from potential customers, which ultimately generates lucrative actions and brand affinity. Influencer Marketing allows businesses to carefully collaborate with renowned social media influencers such as Instagrammers, YouTubers, and Bloggers to generate ambitious lifestyle sponsored content that connects directly with the brand’s target audience. .

Likewise, you should be asking yourself “What is Cameo and how can you use it for influential celebrities?” It’s a platform that allows businesses of all sizes to hire celebrities to build their brands.

The best fashion Instagram influencers to work with in 2021

Fashion influencers play the main role in promoting the brand. There are many popular Instagram Top fashion influencers out there. Some of the best fashion Instagram influencers to work with in 2021 are

1. Emma Hill – 802,000 subscribers

Fashion content type: high street fashion

Emma Hill is an iconic designer from the UK who has worked extensively with Marc Jacobs, Gap and, most recently, Mulberry. She maintains a blog where she discusses clothing trends and processes. She earns about $ 20.76,000 per year.

View Emma’s profile on Instagram

2. Amy Bell – 146,000 subscribers

Fashion content type: street style and travel

Amy well is a professional Scottish blogger and popular model well known for her deep sartorial style. Amy Bell is also a member of the Blogger List. His net worth is around $ 1 million to $ 5 million.

See Amy Bell’s profile on Instagram

3. Mariano Di Vaio – 6,400,000 subscribers

Fashion content type: current fashion trends

Mariano Di Vaio is an Italian blogger, fashion designer and actor. He was marketing director for Hugo Boss, Dolce & Gabbana and Calvin Klein. My Dream Job is his first book to be published. MDV Jewels, a jewelry line, MDV Shoes and MDV Eyewear, an eyewear line, were all founded by him. His net worth is around $ 4 million.

View Mariano Di Vaio’s profile on Instagram

4. Chrissy Rutherford – 156,000 followers

Fashion content type: street style and luxury fashion

Chrissy Rutherford is a fashion and social media professional with over 12 years of industry experience. She works as a digital developer and has collaborated with Tiffany & Co., Jimmy Choo, Saks Fifth Avenue, Farfetch, UGG, Depop, Rothes and Lincoln Motors. His net worth is $ 17 million.

View Chrissy Rutherford’s profile on Instagram

5. Cole Sprouse – 31,400,000 followers

Fashion content type: formal suits to street styles.

Cole is a well-known Instagram photographer, actor and fashion and lifestyle influencer. He is well known for his previous performances in Riverdale and The Suite Life of Zack and Cody on the Disney Channel. Cole made the news in the fashion industry and was awarded an “Emerging Style Icon” in 2018. His net worth is approximately $ 9 million. He has 31.4 million followers on Instagram.

View Cole Sprouse’s profile on Instagram

6. Chiara Ferragni – 25,300,000 subscribers

Fashion content type: generic styles and jewelry

Chiara Ferragni is an Italian blogger, businesswoman, fashion designer and model who has worked with fashion and cosmetics companies on the blonde salad. ferragni was ranked # 1 on Forbes’ list of “Top Fashion Influencers” in September 2017. His net worth is approximately $ 9 million.

View Chiara Ferragni’s profile on Instagram

7. Camila Coelho – 9,300,000 followers

Fashion content type: street style

Camila Coelho is a Brazilian fashion designer and influencer based in Los Angeles. She has collaborated with some of the most prestigious fashion companies including Dior, Tory Burch and others. She is one of the unique fashion influencers to follow on Instagram. His net worth is around $ 5-8 million.

View Camila Coelho’s profile on Instagram

8. Lauren Conrad – 5,800,000 followers

Type of fashion content: ethical products and looks

Lauren Conrad fashion designer, style influencer and author. In 2009, she collaborated with kols to produce her own brand Lauren Conrad. Since then, she has worked with the brand. Lauren is the owner and operator of the Paper Crown. She is also the co-founder of Small Market, an online fair-trade retailer. His net worth is around $ 40 million.

View Lauren Conrad’s profile on Instagram

9. Aimee Song – 5,500,000 subscribers

Fashion Content Type: Street Style

Aimee Song is a blogger and fashion designer from the United States. His blog receives more than 2 million pages visited each month. While studying interior design in San Francisco in 2008, she started blogging. Song of Style is her jewelry line, while Two Songs is her clothing line. She worked with Laura Mercier. She is a fashion ambassador for Chloé, Giorgio Armani Beauty, Dior and Revolve. She has worked with companies such as True Religion, Biossance and Levi’s. His net worth is approximately $ 25.3 million.

View Aimee Song’s profile on Instagram

10. Negin Mirsalehi – 5,900,000 followers

Fashion Content Type: Street Style

she is a Dutch fashion influencer. She also has a large number of youtube subscribers. She is also the initiator and creator of gisou honey hair oil. She was also named one of the Forbes 30 Under-30s. His net worth is around $ 26.59 million.

View Negin Mirsalehi’s profile on Instagram

11. Karen Wazen Bakhazi – 3,500,000 subscribers

Fashion content type: Dubai-based style influencer

Karen Wazen is the founder of Eyewear Karen Wazen, is a well known Middle Eastern fashion influencer. She has been on the cover of several high profile fashion publications, including fashion magazine Grazia and harper bazaar Arabia. His net worth is around $ 2 million to $ 5 million US.

View Karen Wazen Bakhazi’s profile on Instagram

12. Caroline Daur – 2,400,000 subscribers

Fashion Content Type: Street Style Fashion

Caroline is a fashion influencer based in Germany. She has worked with several famous fashion houses, including Dolce & Gabbana, Valentino, Dior and many more. His net worth is around $ 30 million.

See Caroline Daur’s profile on Instagram

13. L̩onie Hanne Р2,300,000 subscribers

Fashion content type: street style and luxury fashion

Leonie Hanne is a German fashion influencer known for her overall style. Leonie’s love for style has been recognized around the world, with official Arabia declaring her one of the “most sought-after voices in the fashion industry”. His net worth is around $ 10.2 million.

View Leonie Hanne’s profile on Instagram

14. Danielle Bernstein – 2,300,000 subscribers

Fashion Content Type: New York Street Style

Daniella is the creator of the popular fashion blog and the weworewhat company. She is well known among her fans as one of the best style influencers. Danielle has worked with various companies and developed her fashion lines, including second skin overalls. In 2017, she was on the Forbes “30 under 30” list. His net worth is approximately $ 11.24 million.

View Danielle Bernstein’s profile on Instagram

15. Chriselle Lim – 1,300,000 subscribers

Fashion content type: street style and travel

Chriselle is a fashion influencer, stylist and the founder of Factor Chriselle. She is also one of the most well-known influencer moms, having worked with some of the most well-known fashion brands including tiffany & co., Coach, victoria’s secret, the banana republic, and stepping on the catwalk for Rebecca Minkoff. His net worth is $ 100 million.

View Chriselle Lim’s profile on Instagram

Who is the biggest fashion influencer?

Jessica Stein was one of Australia’s biggest fashion influencers, with a total reach of 4.1 million. Jessica’s stream is now filled with stunning images from past adventures, even though she’s on a travel sabbatical as she adjusts to her new life as the mother of the cutest baby girl.

Which fashion influencer has the most followers on Instagram?

The biggest fashion influencer with the greatest reach across all platforms is Cole Sprouse. He has 31.4 million followers on Instagram. He is also an American actor. He is currently playing in a series called Riverdale. He is known for his western inspired fashion styles.

Image: Depositphotos

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